This is the number of icecream flavors the brand offers, with the idea being that you can have a different flavor every day of any month.

However, if you look only at the pink forms, you will see the number “31”. The logo uses a blue and pink color combination. The designers of the company’s logo, like many others, sought to communicate a specific meaning – and they succeeded. Burt Baskin and Irv Robbins partnered to establish the brand in 1945, which has become well known for offering a wide range of delicious flavors of ice creams. Image credit: Baskin Robbinsīaskin Robbins is the world’s largest ice-cream chain with shops across the globe. Baskin Robbins Logo Explained Baskin Robbins logo.

The arrow also represents the smile that customer will surely have after buying products from the store. The logo now illustrates that they sell everything from A to Z via the orange arrow pointing from the “a” to the “z”. Like other companies, Amazon has made a number of changes to their logo design since inception. Not only an online shopping site, Amazon now offers a range of latest technologies like an assistant and cloud services. Image credit: Amazonįrom starting as an online bookstore to becoming the world’s largest eCommerce company, Amazon has seen remarkable success. For instance, the letters appear in orange on express parcels, green on ground, red on freight, yellow for trade network, and light blue for office. The hidden arrow in this logo represents the speed and precision which FedEx provides to its customers by delivering parcels quickly and efficiently.Įven the different colors of the “Ex” in variations of the logo denote certain meanings. But look at the white space between the letters “E” and “X” and you will find an arrow pointing right. One is a hidden symbol that not everyone knows about.Īt first look, you probably won’t find the concealed message in this logo. The logo of this American multinational delivery service company is popular for a number of reasons. Meanings of Logos – 20 Top Logos Explainedīelow we look at the meanings of the top logos of the world explaining the symbolism behind each logo. So, let’s look at some of the world’s most famous logos and their hidden meanings.Īnd scroll on further for 15 more logo explanations. But the one thing which is common among logo designs is that every one is meaningful and tries to portray a message, without saying a word. Some logos are very straightforward and simple in design whereas some designers try to make them more complex. That’s why they are investing a lot of money to commission logos. They want to capture the attention of the largest possible audience and a successful logo will differentiate them from their competitors. Plus, it’s no secret that companies are trying to beat their competitors in every way possible, from sales all the way to business logo design.

A well-designed logo can give a company a unique identity and allows the target audience to quickly recognise a brand. It’s the most salient part of a brand’s promotional activity both online and offline. You will see their logo everywhere, from their website and printed collateral to advertising and staff clothing. Best Logos in the World Explained Summary.To colors play a vital role in creating a logo with meaning?.What are some important factors when creating a logo with meaning?.Why are hidden meanings in logos important?.What is the meaning behind the Amazon logo?.What are some of the car companies that have deeper logo meanings?.What are some of the more typical uses of hidden messages in logos?.What are some of the best logos with hidden messages?.Meanings of Logos – 20 Top Logos Explained.

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